Services · SEO

Most agencies publish content.We compound topical authority.

Keyword research, intent-matched pages, on-page craft, links, and technical health operated as one system. Agents watch rankings, index coverage, and crawl health every day. Nothing publishes without a person signing off.

Focus
Keywords · Content · Links · Technical
Output
Maps, briefs, on-page fixes, link targets
Cadence
Daily monitoring, weekly written read
Engagement
Integration retainer plus monthly evolution

How the engagement runs

Five steps, on a loop.

Each step names who does it. Agents watch the index and the SERP. People approve what publishes.

  1. 01

    Audit

    Crawl health, index coverage, Core Web Vitals, and site structure mapped before a single brief is written.

    our team
  2. 02

    Research

    Keyword ideas scored for difficulty, commercial intent, and volume you can actually win.

    agents
  3. 03

    Brief

    Search-intent outlines, on-page targets, internal links, and promotion angles arrive as one written package.

    agents
  4. 04

    Publish

    A strategist signs UX and on-page checks. You sign anything that changes site architecture.

    you and us
  5. 05

    Measure

    Rankings, GSC coverage, traffic quality, and link progress feed the next brief in the same record.

    our team

What we build

Workstreams that compound.

Keywords chosen for value, pages built for search intent, on-page and UX craft before publish, then links and technical health kept honest. Wired to the same revenue record as paid and web.

Technical · Foundation

Crawl and index health

Coverage errors, Core Web Vitals, canonicals, and site structure fixed so new pages can earn rankings.

Pages indexed

94%+18%

CWV pass

89%

Crawl errors

12−76%

Content · Keywords and intent

Pages that match the query

High-value keywords first. Then content that matches search intent, with titles, URLs, and related terms tuned before publish.

Top-10 kw

47+22

Organic traffic

+41%

Conv rate

2.8%

Local · Service area

Location pages that rank

City and service-area pages with unique proof, schema, and internal links to core offers.

Local pack

8 cities

Map clicks

+56%

Calls

+34%

Traffic quality is target-intent keyword sessions divided by total organic sessions. It is the honest signal for SEO, not raw volume alone.

Compounding

SEO is a system,not a sprint.

Every page ships in a cluster matched to search intent. Underperformers get revised on evidence rather than opinion, and winners become the template for the next cluster.

One cluster · four pages · 90 days

P1

live

Pillar page

Primary intent target. Ranks by month two, carries internal link equity to support pages.

Pos. 4

P2

revised

Comparison page

Bottom-funnel intent. Converts at 3.1% but took longer than expected to index.

Pos. 7

P3

linked

How-to guide

Top-funnel traffic driver. Strong on impressions, weak on revenue until internal links added.

Pos. 6

P4

scaled

FAQ expansion

Schema-backed answers for long-tail queries. Fastest to rank, lowest competition.

Pos. 2

P5

queued

Local variant

City service-area proof and schema test. Queued for the Q4 local push.

P6

from P1

From P1 template

Same structure, new cluster. Iteration on the winner, not a new approach.

Two pages were revised inside sixty days. That is the point: the cost of a weak page is the crawl budget it consumed before the fix, and the winners paid for the cluster.

Reporting · Starpil Wax

A read,not a dashboard.

You get the numbers and what they mean. Agents assemble the weekly read from organic and revenue records. A strategist reviews and signs it before it reaches you.

Weekly read · Starpil Wax

July close

1 – 31 Jul · vs 1 – 30 Jun · America/New_York

reviewed by a strategistsent Mon 8:00

Organic traffic

43.5K+5.5%

Organic keywords

22.3K+0.7%

Monthly rev

$500K

Authority Score

35

The read

  • 01Monthly revenue is at $500K. Starpil Wax is running at $500,000 per month. Organic search is a durable input into that run rate, not a vanity traffic line.
  • 02The organic footprint is still compounding. About 43.5K monthly organic visits across 22.3K ranking keywords, with Authority Score at 35. Traffic is up 5.5% in the latest period.
  • 03Link equity and US demand are carrying. Roughly 8K backlinks from 1.1K referring domains back the rankings. Visibility stays US-led, with AI Overview and ChatGPT mentions alongside classic SERP.
  • 04Recommend: hold net-new publishing for two weeks while we tighten internal links on top commercial pages. Approve before we expand the next wax-care cluster.awaiting your approval

Proof

Sites we have actually grown.

SEO was one input among several in each of these. The benchmarks say which, including where it underperformed.

buyterpboys.com

Google Search Console
buyterpboys.com · Google Search Console: 61.8K clicks

61.8K clicks

1.95M impressions · 3.2% CTR · past year

Terp Boys saw explosive SEO growth, reaching 1.95 million impressions and 61.8K clicks with a strong 3.2% CTR over the past year. Strategic keyword targeting and over 100 high-quality backlinks drove major visibility gains, especially for key pages like Moon Rocks and THCa Flower, which together earned over 800K impressions. Organic traffic continues to grow steadily, with sharp upward trends in early 2025.

chillclouds.com

Google Search Console
chillclouds.com · Google Search Console: 3.93K clicks

3.93K clicks

528K impressions · avg pos 35.9

Chill Clouds has seen steady organic growth, reaching 528K impressions and 3.93K total clicks with an average position of 35.9. Key product pages like Chill Extreme, Chill Plus, and THCa Flower began climbing in visibility, with THCa Flower alone generating over 37K impressions. With momentum building in late 2024, the site continues gaining traction across branded and product-specific searches.

exoclub.com

Google Search Console
exoclub.com · Google Search Console: 19.9K clicks

19.9K clicks

182K impressions · 10.9% CTR · avg pos 23

Exo Club experienced strong SEO momentum, generating 182K impressions and nearly 20K clicks with an impressive 10.9% CTR and an average position of 23. The homepage alone drove over 14K clicks, while key product and lab test pages began climbing in visibility, reflecting strong user intent and optimized targeting. Organic traffic continues to trend upward, positioning EXO Club for sustained growth.

illuminati-glass.com

Google Search Console
illuminati-glass.com · Google Search Console: 71.6K clicks

71.6K clicks

1.97M impressions · 3.6% CTR · avg pos 29.7

Illuminati Glass achieved significant organic growth, with 1.97 million impressions and 71.6K clicks, maintaining a strong 3.6% CTR and an average position of 29.7. Top-performing product pages like Psyched Mushroom Vape and Live Resin THCa Disposable drove over 120K combined impressions, while the homepage led with nearly 13K clicks. The upward trend in impressions and clicks throughout early 2025 reflects consistent SEO momentum and strong product-market alignment.

  • EZ Melts
  • Starpil
  • My City Roofing
  • Diamond CBD
  • Choice Kratom
  • Cookies

Start here

The SEO audit.Two weeks, before anything else.

The fastest win on most sites is fixing what blocks the index rather than publishing more. We start here because we would rather find out your foundation is broken before we take responsibility.

  • 01Crawl health, index coverage, and Core Web Vitals tested against your entry pages
  • 02Keyword map scored for difficulty, intent, and volume vs current rankings
  • 03Content inventory audited for intent match and conversion paths, dead pages flagged
  • 04A written read of what your organic channel is actually worth, whether or not you continue