cbdmall.com
Klaviyo attributed revenue
Services · Email / SMS
Flows, segmentation, and deliverability operated as one system. Agents watch list health every day. Nothing sends without a person signing off.
How the engagement runs
Each step names who does it. Agents watch the list. People approve what goes out.
01
Lifecycle stages, consent records, and trigger events wired before anything sends.
02
RFM, browse behavior, and purchase recency scored against what the list can handle.
03
Copy and send-time recommendations arrive as a written brief with variants attached.
04
A strategist signs the send, and so do you on anything that touches the full list.
05
Revenue per send, deliverability, and cohort lift feed the next brief in the same record.
Creative production
Welcome series, win-back, and promo sends across wellness, CPG, hospitality, and healthcare. Designed for the inbox, not a mock dashboard.
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Testing
Every send ships in variants. The list decides which one lives. Losers are killed on revenue evidence rather than opinion, and the winner becomes the brief for the next round.
One campaign · four variants · 7 days
A
Killed day 2Twenty percent off today only. Strong on mobile, weak on repeat buyers.
0.8% rev
B
Killed day 4You left something behind. Mid performance across all segments.
1.1% rev
C
scaledFour thousand five-star reviews cannot be wrong. Winner on lapsed segment.
2.4% rev
D
Killed day 3How we make it. Strong on new subscribers, flat on buyers.
0.6% rev
E
queuedRunning low? Timed to purchase cadence. Queued for the next cycle.
F
from CReview count plus urgency. Iteration on the winner, not a new idea.
Three of four variants were killed inside four days. That is the point: the cost of a losing line is the send it took to prove it lost, and the winner paid for all of them.
Reporting · Starpil
You get the numbers and what they mean. Agents assemble the weekly read from ESP data and the outcome record. A strategist reviews and signs it before it reaches you.
Weekly read · Starpil
1 – 30 Sep · vs 1 – 31 Aug · America/New_York
Email rev
$42,180+34%
SMS rev
$8,940+28%
List size
184K+4%
Deliverability
98.7%flat
The read
Proof
Lifecycle was one input among several in each of these. The benchmarks say which, including where it underperformed.
cbdmall.com
Klaviyo attributed revenue
fume.com
Klaviyo attributed revenue
diamondcbd.com
Klaviyo attributed revenue
shop.cookies.co
Klaviyo attributed revenue
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Start here
The fastest win in most accounts is reaching the inbox correctly rather than sending more. We start here because we would rather find out your list is broken before we take responsibility.
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